Visit Grand Junction is actively seeking a highly motivated Marketing and Communications Manager who has excellent time management and organizational skills with an ability to handle multiple tasks and assignments simultaneously with keen attention to detail and a strong sense of ownership and accountability. The ideal candidate will possess strong analytical skills and business acumen with an ability to build productive, cross-functional relationships to support the strategic goals of the organization.
Under direction from the Visit Grand Junction Director, the Marketing and Communications Manager will:
Develop and manage brand and strategic marketing plans in addition to all communications and public relations for Visit Grand Junction;
Oversee all marketing efforts and international programs including earned, paid, and owned media;
Integrate efforts in all brand and marketing campaigns;
Support destination management through branding, promotion, packaging, international sales, print, and online platforms;
Analyze marketing analytics and report metrics while implementing and managing actionable insights across all channels and departments;
Manage request for proposal (RFP) processes, implementation, and agency contracts;
Perform a variety of duties relative to assigned areas of responsibility.
Bachelor's Degree or equivalent experience in marketing, public relations, journalism, or related field; minimum of three (3) years of increasingly responsible marketing, communications, or public relations experience; previous experience working for a destination marketing organization preferred.
Principles and practices of media and public relations;
Effective communication and public speaking techniques;
Social media marketing, promotions, communications, analysis, and functionality;
Effective technical and news writing skills;
Principles and applications of graphic design and lay out;
Applicable Federal, State and local codes, laws and regulations.
Develop concise, comprehensive and understandable public information materials;
Respond to requests and inquiries from the general public, media and City employees;
Write and/or edit written materials for publication;
Manage social media and website elements and design;
Identify opportunities to publicize programs;
Prepare and conduct presentations;
Work closely with management staff in the development of public communications plans;
Elicit community and organizational support for programs.
Application deadline is 5:00 PM, Mountain Standard Time on Friday, June 1, 2018. Applications can be accessed at http://www.gjcity.org/Jobs/
About Visit Grand Junction
Grand Junction is the largest city in Western Colorado, located at the junction of the Gunnison and Colorado Rivers, between Salt Lake City and Denver on Interstate 70. At an altitude of 4,586 feet, warm summers and moderate spring, fall and winter seasons allow for incredible year-round outdoor recreation opportunities. Among Grand Junction's spectacular red cliffs and winding canyons are the 11,000-foot Grand Mesa and the breathtaking 7,000-foot Colorado National Monument. Surrounded by an abundance of public lands, Grand Junction is also a mecca for hunting, fishing, dirt bike and ATV riding. Other attractions include three national scenic byways, rafting, boating, golfing skiing, extensive public art displays, museums, and a vibrant downtown featuring creative culinary options, shopping, Two Rivers Convention Center and the Avalon Theatre. Established in 1990, Visit Grand Junction is a department of the City of Grand Junction and is the official Destination Marketing Organization (DMO) for the region. With a long-standing professional staff of 9 team members, Visit Grand Junction and the Visitor Center help to pro-actively market the Grand Junction, Colorado, area and serves as... a liaison between area visitors, conventions, meetings, weddings and reunions and the businesses that will host them.